B2B outbound for international SaaS expanding into France

B2B outbound · SaaS into France

Qualified meetings with French decision‑makers.

Zero local hiring overhead. We turn cold French accounts, trial drop‑offs and dormant CRM leads into held AE demos for US/UK SaaS platforms.

See the pilot terms

No long‑term lock‑in

Month 2 base covered if under 15 held meetings

Month 2 base covered under 15 meetings

Thursday

08:47

Calendar

now

Demo booked

Thu 14:00 · Directrice commerciale, Lyon

Calendar

4m

Demo booked

Fri 10:30 · VP Sales, Paris

CRM

12m

Trial re‑activated

Head of Ops, Lille · by phone

CL

Claire L.

Directrice commerciale, Lyon

« Avec plaisir. Jeudi, 14 h ? »

Reply · in French · 2 min

Live call · FR

Appel en cours

02:14

Your AE · Thu

09:00

11:30

Team sync

14:00

Demo booked

Meetings / month

35–40

Monthly average, last 6 months

Intent signal

Free trial, inactive 9 days

Head of Ops · Lille

Called back in French

Logged in your CRM

Who we put in front of your AEs

  • Directrice commerciale

  • Head of Sales France

  • DSI

  • Responsable des achats

  • Directeur financier

  • VP Customer Success

  • Head of Growth

  • Directeur des opérations

Why expanding into France stalls

France doesn’t buy in English.

01 — The $80K SDR gamble

A French‑speaking SDR costs $80K+ a year.

In‑house SDR · Paris (est.)

Salary and taxes

$7.5–9.5K / mo

Recruiter fees, ramp

~3 months

02 — Translated outreach

Translated sequences land in spam.

Objet : Quick question

Bonjour {{first_name}}, j’espère que cet email vous trouve bien…

Moved to spam

03 — Leaking pipeline

Warm signals sit untouched.

Form drop‑off · Lyon

No follow‑up · 14 days

Abandoned sign‑up · Paris

No follow‑up · 21 days

Expired trial · Lille

No follow‑up · 30 days

01 — The $80K SDR gamble

A French‑speaking SDR costs $80K+ a year.

In‑house SDR · Paris (est.)

Salary and taxes

$7.5–9.5K / mo

Recruiter fees, ramp

~3 months

02 — Translated outreach

Translated sequences land in spam.

Objet : Quick question

Bonjour {{first_name}}, j’espère que cet email vous trouve bien…

Moved to spam

03 — Leaking pipeline

Warm signals sit untouched.

Form drop‑off · Lyon

No follow‑up · 14 days

Abandoned sign‑up · Paris

No follow‑up · 21 days

Expired trial · Lille

No follow‑up · 30 days

01 — The $80K SDR gamble

A French‑speaking SDR costs $80K+ a year.

In‑house SDR · Paris (est.)

Salary and taxes

$7.5–9.5K / mo

Recruiter fees, ramp

~3 months

02 — Translated outreach

Translated sequences land in spam.

Objet : Quick question

Bonjour {{first_name}}, j’espère que cet email vous trouve bien…

Moved to spam

03 — Leaking pipeline

Warm signals sit untouched.

Form drop‑off · Lyon

No follow‑up · 14 days

Abandoned sign‑up · Paris

No follow‑up · 21 days

Expired trial · Lille

No follow‑up · 30 days

Methodology

Two sources of pipeline. One clean hand‑off.

Calling in French, live

01 — Cold ICP outbound

We source French decision‑makers and open the door.

Native cold calls and emails, direct

Your free trial or one‑pagers as the hook

Demo booked straight to your AE

Outcome

New pipeline from accounts that never heard of you.

02 — Intent recovery

We bring back the leads you already earned.

Form drop‑offs and mid‑signup exits

Expired trials and dormant CRM leads

Called back in French, logged in your CRM

Outcome

Lost pipeline turned into held AE meetings.

Dormant trial → demo booked

Brief for your AE

Who

Head of Sales France

Company

B2B SaaS · 120 people

Pain

No French‑speaking SDR

Next

Demo with your AE

Thu · 14:00 – 14:30

Demo · booked by ouireach

Added to your AE’s calendar

03 — Qualified hand‑off to your AE

Your AE gets a briefed, qualified meeting.

Objections handled with your product docs

Booked straight into your AE’s calendar

Qualified means 15+ minutes with an ICP decision‑maker

Outcome

Your AEs only take meetings worth taking.

We work inside your stack.

A seat on your domain: name@yourcompany.com

Your CRM, your data. Every call logged.

Your case studies, one‑pagers and trial.

No new tools · No DNS changes · No setup fee

HubSpot

CRM

Salesforce

CRM

Google Workspace

Email · Calendar

LinkedIn

Sourcing

Slack

Daily updates

Calendly

Booking

Coverage

From Lille to Marseille, in French.

Native callers, French business hours, local references.

Demo booked · Paris

Fri 10:30 · VP Sales

Demo booked · Lyon

Thu 14:00 · Directrice co.

Track record · last 6 months

Numbers from the field, not projections.

210+
210+
210+

qualified AE meetings held across B2B tech platforms in the last 6 months.

Held meetings / month

35–40

≈ 8–9 held a week

Your hiring cost

In‑house SDR

$80K+ / yr

ouireach

$0

No recruiting, payroll or notice period.

Meeting held · 34 min

Head of Sales France

B2B SaaS · Paris · with your AE

Built on front‑line outbound at

Nfinite

·

Cikaba

·

Contexte

Held meetings / month

35–40

≈ 8–9 held a week

Your hiring cost

In‑house SDR

$80K+ / yr

ouireach

$0

No recruiting, payroll or notice period.

Meeting held · 34 min

Head of Sales France

B2B SaaS · Paris · with your AE

Built on front‑line outbound at

Nfinite

·

Cikaba

·

Contexte

Jean‑Jacques Ndeke, founder of ouireach

Live call · FR

Appel en cours

02:14

Jean‑Jacques Ndeke

Founder · Bordeaux

Senior execution, no junior hand‑offs

“Hi, I’m Jean‑Jacques. Unlike agencies that pass your campaigns to entry‑level reps, I run your French outreach directly.”

Front‑line outbound at Nfinite, Cikaba and Contexte

Master’s in Marketing & International Business

Speaks your buyers’ language and protects your brand

The 30‑day market pilot

Pay for meetings, not promises.

Day 1

Kick‑off

ICP, scripts and CRM access.

Week 1

First calls

Outbound and re‑activation, in French.

Weeks 2–4

Meetings land

Demos booked onto your AEs’ calendars.

Day 30

Review

15–20 held meetings targeted.

Pilot pricing

$1,500 base retainer +
$250 per qualified held meeting

Performance guarantee

Under 15 held meetings in month 1? Your month 2 base retainer is free.

You keep the $1,500 and only pay $250 per meeting delivered.

Dedicated native French outbound, phone + email

Account sourcing and list enrichment

Full integration with your @company.com seat and CRM

Direct AE calendar booking

Billed per held meeting, from meeting 1

Held meetings in month one
20target 15–20
Your AE’s calendar
MonTueWedThuFri
Your pilot, month one
$6,500$2,000 less than one hire
$325 per held meeting · in‑house SDR est. $8,500 a month

Qualified held meeting: a 15+ minute discovery or demo call with an ICP‑matching decision‑maker and your AE.

Definition

FAQ

Questions, answered.

How do you integrate with our existing sales stack?

We operate as an extension of your team. You provide a dedicated @company.com email seat and access to your CRM or sales tool (HubSpot, Salesforce, Lemlist…). All data and pipeline remain 100% yours.

What counts as a qualified meeting?

What collateral do we need to provide?

Are your outreach methods GDPR‑compliant?

What happens after the 30‑day pilot?

Start with 30 days

Ready to build your French sales pipeline?

Under 15 held meetings in month 1? Your month 2 base retainer is free.

© 2026 ouireach SASU · SIREN 941 052 755 · Bordeaux, France

Fractional outbound SDR for B2B SaaS in France